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1. The Stock Market: What the Stock
Market Has to Offer
2. Reading the Financial Press:
Determining Share Value, Determining Your Investment Return
3. The Initial Public Offering:
Getting the Stocks to the Marketplace
4. Inside the Brokerage Firm: Who
Does What?
5. The Secondary Market: Executing
Orders on the Exchange Floor
6. The Specialist: Riding the Bulls
and Bears
7. The Secondary Market:
Over-the-Counter Trading
8. The Nasdaq: Ongoing Changes
9. Investment Companies: Closed-End
and Open-End Funds - The "Package Plan" Approach
10. Stock Options: Multipurpose
Instruments
11. The Back Offices: Following the
Long Paper Trail
12. Stock Market Theories: Can Prices
Really Be Predicted?
13. Analyzing Stocks: The
Corporation's "Report Card"
14. Online Trading in the Stock
Market: How Technology Has Changed the Financial Landscape
15. Globalization of the Stock
Market: Expanding Opportunities for Investors
16. Taxation: How Dividends and
Capital Gains Are Taxed
17. In the Tank or, Even Worse,
Crash, but Then a Reversal: How the Stock Market Works Under
Pressure |